How to optimise Shopify checkout
Shopify's checkout is already fast and trusted, so optimisation focuses on what happens around it: showing delivery costs before checkout, offering wallets such as Apple Pay and Shop Pay, allowing guest checkout, adding trust information, and recovering abandoned checkouts with emails.
By Abdullah Ashraf, Shopify expert · Last updated: October 2026
Quick summary
- Show delivery costs early.
- Turn on wallets and guest checkout.
- Send abandoned checkout emails.
Before checkout
Show delivery costs and times on product and basket pages, so there are no surprises.
Payment options
Turn on Shop Pay, Apple Pay, Google Pay and PayPal, and consider buy now, pay later.
Settings
Allow guest checkout, and only ask for information you need.
Recovery
Turn on abandoned checkout emails. See the sequence.
Frequently asked questions
Why do customers leave at checkout?
Keep exploring
Related pages you might find useful next.
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